There is one thing I learned in the Game a long time ago: “Everybody wants to be heard.” This happens to us the moment we learn to talk and articulate our ideas, wants and desires to our parents. This is how Hustlers work in the realm of business. We work through people. They call it Networking and this leads to word-of-mouth advertising. This is how we grow our businesses. We understand that human beings have a fundamental desire, which if triggered the right way, can be to our advantage. It can also work against us so we have to think a few moves ahead and consider the possible outcomes. And herein lies the power of Social Media. It allows us to fulfill one of our most basic desires as human beings: To be expressing ourselves and our ideals. Everyone wants to be heard because we all desire self-expression. And what better way is there to be heard than to have your own personal stage? And isn't that what each of these Social Media platforms (Facebook, Twitter, Instagram, YouTube, etc.) give you – your own personal stage? On your stage you can vent your anger and frustrations, laugh, cry, seek sympathy and let others into your life story. With the spotlight shining, you can be shy, sexy, mature, immature be the positive voice and point out what you feel is ignorance. And all of this can be done in the same day according to the demands of your mood. The opportunity to have your own stage is a beautiful thing but there is a Rule in the Game and it goes like this: “Always look at both sides of the coin.” What this means is, there is always two sides to everything. There’s a “good side” and a “bad side”. One side can’t exist without the other. If you give all your attention to one side, you’ll get hit from behind by the other side. You can’t ignore one; you have to accept them both. Some people call this, “Seeing the big picture.” So where am I going with this, you ask? Simple. Social Media is a beautiful thing, never before in the history of humankind were we able to share our thoughts, feelings and ideas with one another in just seconds. But that is also what makes it ugly – the fact that we can share ANYTHING in just seconds. And let's keep it real, most of Social Media is filled with drama and ratchedness. Human beings buy into drama because it's entertaining... at least on the outside. Without getting deep into the Game, I have to pass on some food for thought. Grab a plate. “Wherever your attention goes, that thing grows.” It’s simply a matter of the mind. This is how it works. Your mind associates things together. Just like you can smell a perfume or cologne that reminds you of an old love. Next thing you know, you’re strolling down memory lane. You find yourself thinking about the good times and the bad. Feelings then surface and those feelings bring up other thoughts and other feelings. These other thoughts and feelings bring up even more thoughts and more feelings. And this can go on and on because that’s the way the mind is designed. All of this generated from a single smell which sparked a single thought. So, where is your attention? As you spend hours reading your Social Media feeds are you more involved with other people's drama and ratchedness than your own life? Are you more caught up in the news and tragedies of the world, or are you caught up with bettering your life? There is nothing wrong with being aware of what’s going on around you. But buying into drama, false dreams and ratchedness can be a huge distraction. What you feed your mind, is what it gives you back. Garbage in, garbage out. When you are too busy listening to everyone else, you can forget to listen to yourself. Sometimes it’s best to shut out the noise around you and focus on your own personal advancement. It’s great to check out the circus show, but eventually you need to leave and go home. The moral of the story? Watch where you put the majority of your focus because it’s easy to get side-tracked from your goals. Time is a resource you never get back, use it wisely. Peep Game. Until next time… Want more? Subscribe to the Uncommon Sense Adviser – Free news, early access to future books, discounts and answers to questions too controversial for the blog. Join now by clicking [HERE].
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